e-consultancy online PR roundtable
Posted Monday, September 10, 2007 at 7:56pm in PR General |
The good people at e-consultancy have recently published a new online PR roundtable briefing - a free 11 page document discussing the latest trends, tactics and statisitics in online PR. Companies in attendance were BA Holidays, Barracuda Digital, Clicktools, Headstream PR, IPC, Lawton Communications, Lexis PR, Nixon McInnes, RBI and RBS.
Topics include:
* Market trends
* Identifying online influencers
* How and when brands should participate online
* Measurement of online PR benefits and success
* Who owns online PR and pays for it?
The briefing also points out new statistics, resources and whitepapers. So what are you waiting for? Go get it! It’s free. Quick!
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2 Comments
On measuring PR and the ‘silo-isation’ of new media « Digital pebbles
Tuesday, September 11, 2007 at 10:40am
[...] Posted by Graham Hayday on September 11th, 2007 E-consultancy recently hosted a roundtable discussion on online PR and has just published a follow-up report on it (thanks to Stephen Davies over at PR Blogger for the link). [...]
e-consultancy’s social media briefing | PRBLOGGER.COM - PR blog
Monday, May 26, 2008 at 11:50am
[...] free? There are some other PR-related content worth downloading while you’re there too: Their PR roundtable from September and their PR briefing from April. Both free [...]