Skype with top tunes

Posted Monday, January 30, 2006 at 11:25pm in Blogging | Leave a Comment

The FT is reporting that Skype has made a pioneering deal with the Warner Music Group which will allow Skype users to download tracks from artists signed to the New York based record company. Songs ranging from the queen of pop herself, Madonna, to new metal rock band, Green Day will be available for download.

It looks like a deal made on the basis of the phenomenal success of mobile ringtone downloads, but are we looking at two different markets here? I suspect the majority of mobile ringtone downloads are made from the younger generation whereas I imagine the majority of Skype users tend to be a little older, a little techie and a little less interested in who’s rocking their Skype phone. But needless to say, the VOIP trend will be followed by the youngsters.

The Warner Music Group seem to be embracing the Internet like know other record company. The beginning of this month I mentioned how the Australian pop duo, The Veronicas were using a number of Web2.0 platforms to promote their album before its release date. It turns out that the Warner Music Group are their label. And a quick Google search shows that they’ve a high emphasis on creating new online distribution channels for music.

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Media briefing with the MediaGuardian

Posted Wednesday, January 25, 2006 at 9:01pm in Media, PR General | 2 Comments

I’m not sure if this has been around for sometime already, but the MediaGuardian have a handy email subscription service where you can sign up and be briefed on the day’s news. At 9am every morning your media briefing will be sent straight to your desktop via email.

But you won’t be briefed on just the Guardian’s hot topics of the day, but on the majority of other UK nationals also, including the Times, Independent, Financial Times, Wall Street Journal Europe, Daily Mail, Daily Express, Daily Mirror, the Sun and Daily Star.

As I mentioned, I’m not sure if this has been around for sometime already, but if like me, if it’s new to you, get subscribed. The necessity of knowing the day’s news agenda in PR is important.

Once again, kudos to the Guardian for unparalleled online information.

NUJ release citizen journalism code

Posted at 12:15pm in Blogging | Leave a Comment

The National Union of Journalists have released a citizen journalism code in conjunction with the MediaGuardian. It says: “The Guardian/NUJ debate teased out all these important issues and was attended by leading industry figures and representatives of the blogging community on the citizen journalism phenomenon.

“The Code addresses the issues and sets down ways in which organisations and individuals can maintain the highest professional and ethical standards in the new media environment. It covers concerns about accuracy and checking sources, payment to contributors, copyright and moral and legal rights.” Download the code of practice here (Word doc)

It’s good to see professional organisations admitting there’s a change in climate and trying to adapt to it. Read the citizen journalism debate on the Guardian blog here.

Guy Kawasaki podcast interview

Posted Saturday, January 21, 2006 at 7:48pm in Business | Leave a Comment

There’s been quite a lot of mention of Guy Kawasaki since he started blogging not too long ago. The ex-Apple evangelist has been interviewed by UK podcaster and PR guy, Alex Bellinger on the small business podcast, SmallBizPod.

Worth a listen.

Football stars start to blog

Posted at 3:36pm in Blogging | Leave a Comment

In the run up to the 2006 World Cup, MSN has this site which also has links to a number of MSN Spaces written by international football stars like Newcastle United and England striker, Michael Owen. Others include Totenham Hotspur and Dutch internation, Edgar Davids and Italian goalkeeper, Gianluigi Buffon.

Again, another example of how social media is been used to generate buzz.

Tip of the hat: Niall Kennedy

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