Rollyo: A powerful research and monitoring tool

Posted Wednesday, December 28, 2005 at 12:13am in Blogging, PR General  | 

Although it’s been around some time, I’ve recently started playing with the personal search engine, Rollyo, and have to say it’s got a lot of potential.

If you aren’t familiar with Rollyo, it allows you to create your own search engine using up to 25 websites of your choice. Type a search query into your personalised search engine and it will only scan the websites you’ve assigned.

I’ve created a search roll using UK newspaper websites - so if I were to type in a key word, it will only scan each site for that particular word - ideal as a monitoring tool. Entering specific regional newspaper websites could come in useful for small regional PR agencies also.

But it doesn’t have to be just newspapers. I’ve created a search roll using 25 of my favourite PR blogs which will allow me to read and compare other PR bloggers’ opinions on any particular subject - saving time and aggravation. Using the keywords ‘the press release is dead’ was a good one.

You can create any amount of search rolls and can also add each to your Firefox searchbox.

As more and more publications start shifting their content online, this tool will become even more useful and who knows, could perhaps pose a challenge to traditional media monitoring?

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1 Comments

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jc

Monday, January 30, 2006 at 9:23am

I understand that Rollyo does a max of 25 sites. But I was wondering if we can remove this limit. Or, is there a website that doesn’t have a limit like this.

You see, I read many blogs (via bloglines). I sometimes would like to review what I just read, but I don’t remember which blog I read.
And, speaking about blogs and searching, is there a site that allows you to upload the OPML file (is that what it’s called) so that we don’t have to enter each blogsite one by one?

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