“Journalists don’t flog the blogs”
Posted Monday, August 22, 2005 at 10:31pm in Blogging, Media |
Good interview in cyberjournalist.net with Wall Street Journal tech reporter Nick Wingfield, telling how journalists use blogs for sources for information. He mentions that journalists and bloggers can help each other out at times. Sometimes the MSM will break the story first and the bloggers will react or vice versa, in a sort of complimentary way.
My favourite quote:
“Journalists don’t flog the blog” - they see blogs as useful websites. “The term `blogs’ is meaningless in a way,” Wingfield says. “Once they’ve become a useful tool, they’re really just a bunch of websites with useful information.
What is becoming apparant to me (and this is may sound like I’m stating the obvious) is that the majority of journalists I come across blogging or using blogs are all technology orientated. I rarely see many journalists blogging about something non-technical. Perhaps it’s just me not looking in the right places. If any one does know of any, please point me in their direction.
Technorati tags;
blogs, journalism, wallstreetjournal
Related Posts
- Carphone Warehouse listens 05.25.
- Don't Panic Guide to Crisis Comms 12.09.
- Missing the opportunity 09.04.
- Media Content World Summit: London 02.19.
- Big Picture PR* 09.14.
- Next post: « The free WordPress blog - it’s good but it’s got a way to go
- Previous post: Get cheap airflights via RSS »

1 Comments
Michael
Sunday, September 4, 2005 at 10:06am
Aye, I’m also sure that bloggers’ influence is growing in journalism: Not only by providing useful insider information to pick up by journalists, but also (for me even more important) as „watchblogs“.
No idea if you have some similar blogs in the UK – a good example from Germany is http://www.bildblog.de. It’s an amazing blog, revealing biased articles, half-truths and simple mistakes in Germany’s biggest tabloid paper BILD (somehow comparable to Britain’s SUN).
The four makers say: „A newspaper getting as much attention as BILD has a certain responsibility, particularly for their readers. The BILD makers often do not comply with this responsibility.“
According to the bloggers, http://www.bildblog.de is read by 15,000 visitors a day.