Creating a buzz through blogging
Posted Sunday, May 15, 2005 at 2:07pm in Blogging | 2 Comments
A Reuters story in Yahoo! News reports how Engadget blogged that the Microsoft Corporation were giving away thousands of the new Xbox games console in conjuction with PepsiCo. Neither of the two companies responded creating a massive buzz among games bloggers months before its release.
Already the world’s top advertisers and media moguls are planning their blog strategies for future campaigns.
Read the full report here.
German blog survey
Posted Saturday, May 14, 2005 at 8:36pm in Blogging | Leave a Comment
A web log survey comprising of 2700 German Internet users has revealed interesting results:
91% of the blog readers expect a fast and appropriate reaction to questions and comments in enterprise blogs.
90% think it’s important to make a clear difference between commercial and non-commercial content.
Of the blog readers, 54% form their opinions about products/companies on the basis of blogs.
51% of the blog readers visit product and/or corporate sites as a results of reading blogs.
58% of the blog readers, read them to find news and information they can’t find otherwise.
57% of them are interested in the personal opinions of the authors, but only 43% are interested in the discussions.
From WebProNews
Gmail invites
Posted at 4:03pm in Blogging | 1 Comment
I have a few Gmail invites to give away if anyone is interested? Just send me an email with the relevant email address you want the invite sent to.
You might want to read this post by Darren Rowse first.
100 most powerful people in the UK media
Posted at 1:50am in Blogging, Media, PR General | 5 Comments
The Media Guardian has printed a list of the 100 most powerful and influential people working in the UK media.
I was suprised to see Jonathan Ross ranked higher than Max Clifford and Jermey Paxman
No prizes for guessing who’s number one
How to vlog…vlog
Posted at 1:17am in Blogging | Leave a Comment
Watch J. Curtis give a vlog tutorial on vlogging for MACs here