From Brand Republic. “London advertising agencies have been made the butt of the joke in a new viral created by an Australian digital marketing strategist.
“The Melbourne-based strategist, known on YouTube as “Simontsmall” posted the clip in reaction to losing the account for the New Zealand vodka brand 42Below, to an unspecified London agency.”
From 181 responses these are the results from last week’s blog post. Perhaps not surprising given that people in the industry are generally quite social anyway. But, come one, how much better (and productive) would your day be without the terrible commute?!
I insticitively thought people in the industry would much prefer office life but from the responses I received that’s not exactly the case. So in poll style, please answer the question which aptly suits you.
I’ve slightly changed the question because asking people if they prefer to work from home rather than work is a little restrictive.
Given that we’re in the business of relationships I’m firmly of the belief that any PR professional is only as strong as his or her network. And now thanks to online comms and social media our networks are growing larger and for the better, albeit if a little tough to manage sometimes. I am connected to hundreds (maybe thousands) of my peers around the world who I have learned a great deal from and who I continue to learn from to this day. I love it.
But…
This blog post isn’t just about praising my online PR network. No, sorry, it’s a bit more self-serving than that. To be quite honest I’m looking to increase my online PR network further by connecting with freelance online PR ninjas for no other reason than to swap notes and see what happens.
So regardless of which counry you’re in, if you live by the sword let’s connect. We might come in useful to each other.
The internet has revolutionised the way we seek and share information and has acted as a catalyst for wide ranging social interaction and potential communication opportunities with individuals, niche audiences and mass markets.
In a few short years weʼve seen the rise of social networking, hugely popular user generated sites and bloggers with the influence to make or break brands and reputations.
The Donʼt Panic Guide To Social Media is aimed at senior communicators and will examine the rapid growth of online PR and the social media tools that are driving the revolution.
Delegates will hear the latest insight into how and why social media is an essential part of the communications mix alongside a range of case studies showing how to successfully integrate social media into your communication strategies.
The conference takes place at Cinema 3, The Barbican Centre, London and features an unmissable line up of speakers. Refreshments, lunch and access to presentations are included in the ticket price.
This blog is written by me, Stephen Davies, and it focuses on public relations and social globalisation. In the day job I'm managing director of 3W PR ... → Read more...